Parsons Pride July 2010 Edition
75th Anniversary!
Did you know that June marked the beginning of Parsons 75th Anniversary of being blessed to serve the Northwoods of Wisconsin? Parsons was founded in 1935, when my Grandparents, Max and Adeline Parsons opened the Bryant Garage in Bryant, Wisconsin, the small farm town just miles east of Antigo. My Grandma Adel (as I call her) is only a little over a year away from turning 100 years old and still loves talking about the car business. When we see each other we reminisce about the “good old days” and what the future just might bring.
Another event that June marked was Parsons of Eagle River’s Annual Customer Appreciation Celebration, which we celebrated the 17th-19th. Thursday, we kicked off a contest where customers could guess how many bolts were in a jar for a chance at a free detail. Congratulations to Mildred Krzywkowski who was the winner of that prize! Mildred’s guess was only one off from the actual number!!! (She guessed 275, and the actual was 274.) Friday we started the day with a live remote from WRJO (94.5), enjoyed cookies & coffee all day, and all service customers Friday enjoyed a free car wash! A great big thank you to our detail crew for a job well done washing over 30 vehicles, plus their “normal” daily work!!! Saturday we enjoyed brats (grilled by John and Pat Seefeldt) and ice cream served by the Northwoods Little League (who were also selling raffle tickets to raise money for their teams). Also, the Childrens’ Museum was here hosting some fun games for the kids. The Northwoods Little League and Childrens Museum raised $178 for their great causes. A special thank you to Brandee who planned the event & worked hard to ensure its success, as well as everyone who helped her behind the scenes!
Parsons couldn’t be where we are today without our fantastic employees and our amazing customers. Thank you to all of you for making Parsons a success our first 75 years & we look forward to our bright future ahead!
Jenny (Parsons) Gretzinger
JULY RECIPE: Chicken Enchilada Casserole
Submitted by Heidi Zalewski
Ingredients:
2-3 cups chicken (cooked & diced)
(Chicken may be substituted with 1 lb. hamburger-that's really good too!)
1 packet taco seasoning
1/2 cup water
2 cups salsa
9 flour tortillas
1 can refried beans
8 oz. sour cream
3 cups shredded cheese
Directions:
Preheat oven to 350 degrees. Mix taco seasoning, chicken, 1/2 cup water, and salsa in a skillet and simmer for 10 minutes.
Coat a 9x13" pan with nonstick cooking spray. Cover bottom of pan with 3 tortillas. Pour 1/2 the chicken mixture on top of tortillas. Cover with 3 more tortillas and spread beans and sour cream on them. Then sprinkle 1/2 the cheese on the beans and sour cream and cover with 3 more tortillas. Top with the remaining chicken mixture followed by the remaining cheese. Bake at 350 for 25-28 minutes until bubbly. Enjoy!
CUSTOMER SATISFACTION INDEX (CSI)
Here are the latest CSI results based on the average of the last 3-month period as submitted by Mike Apfelbeck.
EAGLE RIVER:
Sales Service
Buick: 100% 91.7%
Chevrolet: 95.8% 88.9%
Total: 96.2% 89.7%
ANTIGO:
Sales Service
Buick: 100% 71.4%
Chevrolet: 97.5% 92.6%
Pontiac: 50.0%
Total: 97.7% 86.7%
HAVE FACEBOOK?
If you have facebook, you can do a search for Parsons of Antigo, Parsons of Eagle River, or Parsons of Crandon and become a fan! You can get all of our latest news and see what special deals we have going on. So become a
fan of Parsons on facebook today!
Parsons and Chevrolet go to bat for North Woods Little League
Parsons Chevrolet Buick recently presented a $500 check to the North Woods Little League as part of the Chevy Youth Baseball initiative. Parsons is providing baseball equipment, instructional clinics and an opportunity to raise an additional $10,000 through the Chevy vehicle giveaway fundraiser.
“Chevrolet has a long history with baseball at the national level. We wanted to bring that excitement and commitment to youth baseball, in the communities where our customers and their families live” said Bill Weber for Parsons Chevrolet Buick. “Youth baseball has always played an important role in Eagle River, so we are thrilled to support our kids in a meaningful way.”
Parsons donated an equipment kit, complete with bags, baseball buckets, dry-erase coach’s clipboards and Chevy T-shirts. They will schedule clinics with experienced instructors from MLB/MILB players and coaches.
The North Woods Little League has received 2,000 fundraiser entry tickets to sell. The league will keep 100% of the proceeds. At the end of the fundraiser, there will be five winners of a Chevy Equinox or Chevy Malibu (up to $30,000 value). Each participating market will have a secondary prize of a home entertainment center valued at $1,000.
Customer comments………………………
Nice people ~ good work! D. Briggs
It’s nice to deal with a place where the employees seem happy & are so courteous. Felt I could trust what they told me I needed to have done. L. Woodford
Great, no problems all good. D. Brand
I was very satisfied with the emergency service I needed. P. Ritger
Good service. F. Johnson
Discovered another problem which was resolved without delay and corrected satisfactorily. J. Kern
Good service. J. Wenzel
THANK YOU to all of our valued customers for taking the time to complete our customer service cards and surveys, or taking the time to write a note letting us know how we’re doing. We appreciate your business!
Congratulations to Micki Nelson for completing her first 5K walk/run. She completed the Freedom 5K in 42 minutes 32 seconds, along side of Lisa Bodamer.
Welcome Dan Coursey to the Parsons Crew! Dan will be helping us out as a Shuttle Driver!
GM RECALL
GM is recalling 1.5 million 2007-2009 model cars, trucks, and crossovers to disable a heated washer fluid system module that could pose a fire risk. Because the feature will be disabled, GM will make a voluntary payment of $100 to the owner of lessee of each vehicle. This payment is for the loss of the feature, not the recall. There are no known injuries or crashes related to the condition, but we want our customers to have complete peace of mind and want to make sure our customers can count on the safety and quality of their GM vehicle. Customers will begin receiving recall letters this month. Models included in the recall are the 2006-2009 Buick Lucerne, Cadillac DTS, Hummer H2; 2008-2009 Buick Enclave, Cadillac CTS; 2007-2009 Cadillac Escalade, Escalade ESV, Escalade EXT, Chevrolet Avalanche, Silverado, Suburban, Tahoe, Saturn Outlook, GMC Acadia, Sierra, Yukon, Yukon SL, and 2009 Chevrolet Traverse.
2011 CHEVROLET CRUZE
The all-new 2011 Chevrolet Cruze will begin arriving in dealerships this September starting at $16,995. The Cruze offers more interior room, more miles per gallon in the Eco model, and more standard safety features than any of its competitors. It will be offered in four models: The Cruze LS, Cruze LT, Cruze Eco, and Cruze LTZ
2010 CHEVROLET EQUINOX EARNS TOP SAFETY PICK AWARD
The 2010 Chevrolet Equinox received the highest possible rollover protection rating of "Good" in the first insurance Institute for Highway Safety (IIHS) rollover tests of midsize SUV's and crossovers, one of four tests leading to the institute's Top Safety Pick Award. It recognizes vehicles that are on the top rung for safety and that have achieved the highest ratings for front, side, rollover, and rear crash protection, and that have electronic stability control to help drivers avoid serious crashes. The 2010 Equinox also received the highest possible five-star front and side impact ratings from the National Highway Traffic Safety Administration, one of five 2010 Chevrolet models to earn five-star crash ratings.
ONSTAR/GOOGLE PARTNER TO EXPAND NAVIGATION
OnStar and Google have reached an agreement that will let OnStar users search for and identify destinations using Google Maps and send those destinations to the Turn-by-Turn Navigation Service in their vehicles. OnStar eNav will become available through Google Maps at the end of this month so drivers can get directions to their destination from wherever they are. This option will be available on all current Turn-by-Turn capable GM vehicles starting with the 2006 model year.
June 2010 Eagle River Birthdays
Kevin Litzen 18th
Steve Huber 18th
Dan Erickson 22nd
Micki Nelson 28th
Eagle River June Work Anniversaries
Josh Wergin 7th ~ 4 Years
Morgan Larson 7th ~ 2 Years
Mike Habenicht 11th ~ 3 Years
Scott Bates 15th ~ 4 Years
Kevin Litzen 18th ~ 9 Years
PJ Kasmarek 25th ~ 3 Years
Antigo & Crandon June Birthdays
Travis Widder 18th
Peggy Parsons 28th
Antigo & Crandon June Work Anniversaries
Curt Parsons 1st ~ 16 Years
Mike Kramer 6th ~ 22 Years
Jeremy Wilhelm 7th ~ 17 Years
Nancy Hunter 18th ~ 28 Years
July 2010 Eagle River Work Anniversaries
Mike Hirn 6th ~ 1 Year
Steve Silber 18th ~ 7 Years
Antigo/Crandon Birthday
Nancy Hunter 15th
Dan Summers 17th
Kathy Pomasl 19th
Zach Zagar (30th!) 20th
Sara Adamski 24th
Neal Martin 30th
Antigo/Crandon Work Anniversaries
Bob Duchan 22nd ~ 11 Years
Jeff Ralph 25th ~ 24 Years
Randy Markgraf 27th ~ 18 Years
Gary Hartl 27th ~ 23 Years
Nick DeHart 31st ~ 10 Years
GM Tools
